Dynamic Pricing

A tool to optimize your profits in global live market

Dynamic pricing is a type of price discrimination based on the concept that your prices changed based on your own product costs as well as your competitor’s prices to find the optimum price point at any time.The demand and supply also plays crucial role in finding the optimal price at a given point of time.

How Dynamic Pricing Works?

Key Features of Dynamic Pricing

  • Modify prices by location, time and economic criteria
  • Responsive to demand
  • Recreate customer lifecycle for different pricing at each stage
  • Continuously learn spending pattern for robust pricing
  • Pass on the benefit of lower prices to expand base and reduce churn

Benefits

  • Custom pricing of commodity for each customer
  • Better price point to match maximum ability to pay
  • Improve selling by psychological satisfaction evading surge

A strategic and is key to our industry. It is important to understand the hotel’s target customer, how they book and historical demand patterns. With our strong global systems, we are able to ask the right questions to make accurate forecasts and sound pricing decisions, which significantly impact hotel revenue and profit.

– CEO, Leading Global Hotels and Resort Chain

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